Each year, the Property Loss Research Bureau (PLRB) conference offers the one of the insurance industry’s largest opportunities for developing and growing relationships with clients, prospects and peers in the industry. The 2013 PLRB Conference was held in Boston, where we participated not only as an exhibitor but also as a thought leader to the industry.
During this year’s event, U.S. Property & Casualty focused on leveraging innovation and technology in delivering a better claims handling experience to customers, under the theme “Crawford Now: Did You Know…?” It was a chance for us to educate the conference audience about some of our strongest capabilities and latest developments.
To start the week, we hosted an invitation-only breakfast for clients and prospects featuring guest speaker Commissioner Joe Bruno of the New York City Office of Emergency Management (OEM). In the fall of 2012, he coordinated the City’s response to Superstorm Sandy, which was the most devastating coastal storm in New York City’s history. Key operations — some of which are still ongoing today — included life safety, dewatering, power restoration, debris removal, and support to residents. At the breakfast, Commissioner Bruno shared insights about preparing for and responding to this catastrophic event.
In addition, Crawford Educational Services’ (CES) Property Training Specialist Rick Charles was invited to co-present “Training Methodologies for Insurance Professionals” as one of the conference training sessions. Rick introduced participants to new training processes CES is using to train adjusters using the virtual classroom and a multitude of other web-based tools. In his session, he demonstrated the tremendous flexibility new technologies give a trainer in delivering different levels of technical training, making it more readily available as needed, and without the costly travel required for traditional classes.
In the Crawford exhibition booth, we highlighted our expertise and capabilities with a focus in several key areas: Crawford Educational Services (CES), Catastrophe Services, Strategic Loss Management, and Technology (and our partnership with leading data transfer provider IVANS).
We were happy to brave the cold and the snow to participate in this year’s PLRB conference (our own Joel Sybert, channel management director for the KMC On DemandSM learning tool, was apparently so excited to attend that he forgot to bring a coat, making the trek from his hotel to the conference center chilly to say the least!). We’re already looking forward to next year’s event, and to the opportunity for more learning and idea-sharing with others in the industry.
Submitted by Marty Fagan, SVP, Marketing & Business Development, U.S. Property & Casualty